[{"id":326235652249,"handle":"beauty","title":"Beauty","updated_at":"2024-11-22T14:45:17-06:00","body_html":"","published_at":"2023-12-16T18:03:20-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"beauty"}],"published_scope":"global"},{"id":324418273433,"handle":"bestseller","title":"Bestseller","updated_at":"2024-11-22T16:11:00-06:00","body_html":"\u003ch1\u003e\u003cstrong\u003eBESTSELLER\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eBestseller category is \u003cstrong\u003emade for you\u003c\/strong\u003e, we have collected all of our bestselling products through years of barber supplying. And now all of them are at the same place. 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• MULTI-USE PALETTE: Features a collection of fan-favorite shades for eyes, cheeks, and lips, providing a versatile range of options for full-face makeup application.
• HIGHLY PIGMENTED: Delivers long-lasting, vibrant colors that blend easily, ensuring a smooth and flawless finish.
• TRAVEL-FRIENDLY SIZE: Compact and lightweight design makes it perfect for on-the-go touch-ups and fits effortlessly into any makeup bag.
• DERMATOLOGICALLY TESTED: Formulated with high-quality ingredients, safe for all skin types, including sensitive skin.
• CRUELTY-FREE FORMULA: Ethically produced without animal testing, aligned with values of sustainability and kindness.
This all-in-one face palette contains favorites from some of our best sellers, including 4 perfectly coordinated eyeshadows, 3 universal blushes, a matte bronzer, a champagne-hued highlighter, a classic red lip color, and a nude lip and cheek cream. Who says you can't have it all? Here at theBalm, we believe you can -- and it all fits "In theBalm of Your Hand"!